Model and actress Amber Valletta has been announced as the face of H&M's Conscious campaign for spring 2014.

A spokeswoman for the brand commented that Valletta is 'known for her great interest in sustainability and she was a perfect choice for our Conscious campaign'. Valletta has previously graced the covers of Vogue and also appeared in a number of films, including Hitch. Further campaign details to follow next month.

Sign up for our free newsletter

Get weekly news updates from The Media Eye, straight to your inbox

Get the inside track

Sign up to access the complete contact and operational data your peers rely on.